Western Michigan University’s Bronco Productions Go with Second Envivo Replay for Social Media Branding/Playout and Slow-Motion Playback In-Stadium
Built-in Branding, Direct Publishing to Social Media Platforms and Ease of Use Among Positives Cited in Purchase Selection
April 23, 2019
Cypress, CA, April 23, 2019 – Social media and sports go hand in hand. So much so that when it came time for the professional video production team at Western Michigan University (WMU) to add a second replay system, they wanted something easy to learn as well as a system that would provide social media branding and video playout – all in one system.
WMU already had one Envivo Replay, a sports and live event replay solution from Variant Systems, which is used to capture slow motion footage of the school’s Division I football team for in-stadium replays and for streaming coverage to ESPN and ESPN+. As part of the school’s video production unit, Bronco Productions, students are responsible for the school’s sports programming feeds to ESPN and ESPN+. Based on its simple to learn user interface and the system’s built-in branding and social media playout integration, the school purchased its second Envivo Replay system. The goal in mind with the second Envivo Replay is the creation of more live content for WMU’s social media platforms and for scoreboard playout at the stadium.
"We want to get great looks in the arena and then get that content out to social media instantly," said Thomas Delves, Director, Bronco Productions. "We envision this new unit being used very much for social media content creation and promotion and to get more video out in-game. Being able to brand and playout all in one system is a huge plus for us. It also gives us an opportunity to train our students before they start providing replay feeds to our ESPN shows. Another benefit is that we’re able to teach students on technology similar to what broadcasters use."
Delves credits the support he’s received from Variant Systems as another factor in the decision to go with a second Envivo Replay system: “Having that support is one of the main reasons we want to continue to work with Envivo. Olaf Bahr [Vice President of Marketing, Variant Systems] has been an amazing resource. They’re always looking at making it better with updates and tweaks. Just all-around incredible service.”
Variant Systems’ Envivo Replay is sold all over the world, and exclusively by FOR-A® in North, Central and South America. Envivo Replay is a complete replay solution with an intuitive user interface that offers support for high-speed slow-motion cameras, as well as playlists for highlights playback, built-in branding capabilities, and direct publishing to social media platforms. It allows for multiple camera inputs and multiple controlled outputs.